ANALISIS BRAND LOYALTY SEPEDA MOTOR MEREK HONDA DI BANDAR LAMPUNG

COVANI, EGI (2018) ANALISIS BRAND LOYALTY SEPEDA MOTOR MEREK HONDA DI BANDAR LAMPUNG. Skripsi thesis, IIB DARMAJAYA.

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Abstract

Abstract brand,loyality, (switcher buyer, satisfied buyer, interest level of brand, and commited buyer)& brand equity

Item Type: Thesis (Skripsi)
Subjects: 600 Teknologi - Ilmu terapan > 650 Manajemen
Divisions: Skripsi/TA & PKPM/KP - Fakultas Ekonomi Bisnis > Prodi Manajemen
Depositing User: editor 1
Date Deposited: 01 Oct 2020 01:19
Last Modified: 01 Oct 2020 01:19
URI: http://repo.darmajaya.ac.id/id/eprint/1703

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