PENGARUH WORD OF MOUTH (WOM) DAN CITRA MEREK TERHADAP MINAT BELI SMARTPHONE XIAOMI DI KOTA BANDAR LAMPUNG

SHOHAN, SAVERO (2019) PENGARUH WORD OF MOUTH (WOM) DAN CITRA MEREK TERHADAP MINAT BELI SMARTPHONE XIAOMI DI KOTA BANDAR LAMPUNG. Skripsi thesis, IIB DARMAJAYA.

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Abstract

Abstract word of mouth,brand image,buying interest

Item Type: Thesis (Skripsi)
Subjects: 600 Teknologi - Ilmu terapan > 650 Manajemen
Divisions: Skripsi/TA & PKPM/KP - Fakultas Ekonomi Bisnis > Prodi Manajemen
Depositing User: editor 1
Date Deposited: 06 Oct 2020 01:53
Last Modified: 06 Oct 2020 01:53
URI: http://repo.darmajaya.ac.id/id/eprint/1849

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