Partitioning Around Method (PAM) Dalam Pengembangan Destinasi Wisata Berkelanjutan

Yama, Tri Melda and Fitria, Fitria (2025) Partitioning Around Method (PAM) Dalam Pengembangan Destinasi Wisata Berkelanjutan. Skripsi thesis, Institut Informatika dan Bisnis Darmajaya.

[img] Text
COVER.pdf
Download (112kB)
[img] Text
Pernyataan.pdf
Download (155kB)
[img] Text
Hall Persetujuan.pdf
Download (233kB)
[img] Text
Hall Pengesahan.pdf
Download (232kB)
[img] Text
Abstrak_merged.pdf
Download (196kB)
[img] Text
DAFTAR ISI.pdf
Download (174kB)
[img] Text
BAB I.pdf
Download (277kB)
[img] Text
BAB II.pdf
Download (190kB)
[img] Text
BAB III.pdf
Download (882kB)
[img] Text
BAB IV.pdf
Download (1MB)
[img] Text
BAB V.pdf
Download (163kB)
[img] Text
DAFTAR PUSTAKA.pdf
Download (171kB)
[img] Text
LAMPIRAN.pdf
Download (1MB)

Abstract

Sustainable tourism played a vital role in the development of tourist destinations by balancing economic, social, and environmental benefits. This study employed the Partitioning Around Method (PAM) as a clustering technique to group tourists based on their characteristics and preferences. Conducted at the Cuku Nyinyi Mangrove Forest tourist site, the research aimed to identify visitor segments, analyze the potential of local resources, and design more effective strategies for destination development. The research methodology included data collection through visitor surveys, interviews with tourism managers, and direct observation of local facilities and resources. The collected data were analyzed using the PAM method to generate distinct clusters of tourists based on visit frequency and types of activities undertaken. The findings demonstrated that the PAM method effectively produced clear tourist segmentation, enabling tourism managers to optimize services and promotional strategies in alignment with market demands. Keywords: Sustainable Tourism, Partitioning Around Method (PAM), Clustering, Tourist Destination, Cuku Nyinyi

Item Type: Thesis (Skripsi)
Subjects: Ilmu Komputer
eSkripsi
Divisions: Skripsi/TA & PKPM/KP - Fakultas Ilmu Komputer > Teknik Komputer
Depositing User: Unnamed user with email trimelda.2111010133@mail.darmajaya.ac.id
Date Deposited: 04 Jul 2025 07:07
Last Modified: 04 Jul 2025 07:07
URI: http://repo.darmajaya.ac.id/id/eprint/20590

Actions (login required)

View Item View Item